Gen Z writes the marketing script – dealing with new generations'

Taronga Zoo - Travel Options

Taronga proudly acknowledges the Cammeraigal people, their Country, Spirit and traditions as the Traditional Custodians
and Elders of the land upon which Taronga Zoo Sydney stands, and the continuation of Cultural, Spiritual, educational
and conservation practices of all Aboriginal and Torres Strait Islander peoples.

WAZA 2024 Conference artwork by Nathan Peckham (Tubbah-gah Wiradjuri).

Gen Z writes the marketing script – dealing with new generations' expectations on aquariums and zoos

Presentation

Presentation

2:20 pm

07 November 2024

Institute Lecture Theatre

Panel Session - Gen Z writes the marketing script – dealing with new generations' expectations on aquariums and zoos

Themes

Session

Talk Description

Gen Z writes the marketing script – dealing with new generations' expectations on aquariums and zoos

Speakers

Andrea Cabrera

Management Comittee

MUNDO MARINO - San Clemente Del Tuyu, Argentina

Martín Zordan

Chief Executive Officer

WAZA - Barcelona, Spain

Miaka Ogawa

Rebecca Biddle

Director of Conservation,

Twycross Zoo - Norton Juxta Twycross, United Kingdom

Surya Sen Arumugam Varthini

Executive Director

Bannerughatta Biological Park - Bangalore, India

Taronga proudly acknowledges the Cammeraigal people, their Country, Spirit and traditions as the Traditional Custodians
and Elders of the land upon which Taronga Zoo Sydney stands, and the continuation of Cultural, Spiritual, educational
and conservation practices of all Aboriginal and Torres Strait Islander peoples.

WAZA 2024 Conference artwork by Nathan Peckham (Tubbah-gah Wiradjuri).