79th WAZA Annual Conference

Taronga Zoo - Travel Options

Taronga proudly acknowledges the Cammeraigal people, their Country, Spirit and traditions as the Traditional Custodians
and Elders of the land upon which Taronga Zoo Sydney stands, and the continuation of Cultural, Spiritual, educational
and conservation practices of all Aboriginal and Torres Strait Islander peoples.

WAZA 2024 Conference artwork by Nathan Peckham (Tubbah-gah Wiradjuri).

Panel Session - Gen Z writes the marketing script – dealing with new generations' expectations on aquariums and zoos

Session

Session

2:20 pm

07 November 2024

Institute Lecture Theatre

Themes

Session

Session Moderators

Martín Zordan

Chief Executive Officer

WAZA - Barcelona, Spain

Session Program

2:20 pm

Gen Z writes the marketing script – dealing with new generations' expectations on aquariums and zoos

Rebecca Biddle - Director of Conservation, - Twycross Zoo, Surya Sen Arumugam Varthini - Executive Director - Bannerughatta Biological Park, Martín Zordan - Chief Executive Officer - WAZA, Andrea Cabrera - Management Comittee - MUNDO MARINO, Miaka Ogawa

Gen Z writes the marketing script – dealing with new generations' expectations on aquariums and zoos

Taronga proudly acknowledges the Cammeraigal people, their Country, Spirit and traditions as the Traditional Custodians
and Elders of the land upon which Taronga Zoo Sydney stands, and the continuation of Cultural, Spiritual, educational
and conservation practices of all Aboriginal and Torres Strait Islander peoples.

WAZA 2024 Conference artwork by Nathan Peckham (Tubbah-gah Wiradjuri).